X Japan - Hide Hologram - Art of Life

The untimely death of charismatic guitarist hide in 1998 not only put any such plans on hold but sent Japan's leading rock band into hiatus for ten years. Hide was "brought back to life" at Tokyo Dome in March 2008 using Musion Eyeliner Holographic Projection System.

Check out http://www.musion.co.uk/ for further information.

Speedo LZR Racer featuring Michael Phelps Hologram

The world's leading swimwear company Speedo, launched the first space age Olympic swim suit, the Speed LZR Racer. The hologram launch saw the world's fastest swimmer, Michael Phelps (USA) appear in London , New York , Sydney and Tokyo on the same day, the Speedo LZR RACER was revealed to a global media audience.

Celebrating its 80th Anniversary, Speedo unveiled the world’s first fully bonded, ultrasonically welded swim suit to be worn by the Australian Olympic Team when they swim for gold in Beijing.
American super swimmer Michael Phelps appeared in a spectacular Hologram before Australia’s own superstar, swim team captain and two time Olympic 1500m freestyle gold medallist Grant Hackett led a parade of leading Australians, Leisel Jones, Jessicah Schipper, Eamon Sullivan, Stephanie Rice, Bronte Barratt and New Zealand stars Dean Kent and Moss Burmester.

To watch the complete launch www.speedo80.com/lzr-racer

Check out www.musion.co.uk for further information.

Prince Charles Hologram using Musion Holographic Projection

The Musion Eyeliner System was used to project a life-size, three-dimensional image of Prince Charles onto the stage of the World Future Energy Summit in Abu Dhabi, in the United Arab Emirates. His Royal Hologram as he was dubbed by press, delivered a powerful speech on the environment to the world's leaders before vanishing into thin air. By using the Eyeliner System instead of attending the summit in person, he significantly reduced his carbon footprint, saving an estimated 20 tons of carbon waste.

Video courtesy of Sky News.

Check out www.musion.co.uk for further information.

Tata Nano Car Launch using Holographic Projection

At the launch of the new Tata Nano at the New Dehli Motor Show, the Chairman of Tata Motors’ beamed himself up using the Eyeliner System. Another holographic image showed an Indian family of four riding a motorbike, which is a familiar sight in the country, and illustrated to the audience that while the Nano might not have airbags and European safety certificates, it's a good deal safer than a two-wheeler.

Check out www.musion.co.uk for further information.

Cisco On-Stage Telepresence Holographic Video Conferencing

The ‘Cisco On-Stage TelePresence Experience’ was an ambitious collaboration between Cisco and Musion Systems, which took place during the opening of Cisco’s Globalization Centre East in Bangalore, India. Musion seamlessly integrated their 3D holographic display technology with Cisco’s TelePresence’s system to create the world’s first real time virtual presentation.

Cisco CEO John Chambers, who was live on the Bangalore stage, ‘beamed up’ Martin De Beer, the Senior Vice President of emerging Technologies, and Chuck Stucki the General Manager of TelePresence, live from San Jose, California. Chambers was then able to have a ‘face to face’ discussion with De Beer and Stucki on the future of Cisco TelePresence, demonstrating first hand the potential capabilities of the system in front of the watching audience.

Check out www.musion.co.uk for further information.

Target Modelless Holographic Fashion Show

The Target Holographic Model-less Fashion Show featured men's, women's, bridal and maternity collections in a unique runway show. Everyone had a front row seat at the Virtual Fashion Show, where the stars of the show were the clothes and accessories. This was the first time a fashion show was completely produced with hologram technology, without models, without a runway and easily accessible to all fashion fans.

The Target Model-less Virtual Fashion Show took place on Tuesday 6th November '07, and Wednesday 7th November '07 in Vanderbilt Hall at Grand Central Terminal, New York.

Check out www.musion.co.uk for further information.

Manchester United Museum featuring Sir Alex Ferguson Hologram

Visitors to Manchester United's award-winning Museum can now enjoy An Audience With Sir Alex Ferguson.

This latest exhibit uses the Eyeliner™ System to project a 3-D version of the manager into a replica of his office. The boss then answers fans' questions about his 21 years in charge and reflects on his favourite United moments.

Video courtesy of Sky News.

Check out www.musion.co.uk for further information.

Al Gore Hologram - Live Earth

Al Gore launched Live Earth Tokyo – as a hologram using Musion® Eyeliner™ Holographic Projection. After a stirring introduction by Lumi, the virtual-reality singer of Genki Rockets, a head-to-toe-likeness of the former U.S. Vice President materialized on stage.

He shared urgent yet hopeful words to the crowd gathered at Makuhari Messe. The holographic Gore had an expression of amazement as he delivered the following words:‘What an amazing world we live in – I love it that I can stand here on this stage in Tokyo and speak to you in holographic form. It is astounding that in just these recent few decades we have invented technologies that enable us to connect and instantly communicate our ideas and intentions with people on the other side of the globe.’

Check out www.musion.co.uk for further information.

David Beckham Hologram - Adidas Press Launch (London Olympics 2012)

David Beckham appeared on stage at the Adidas Press Launch for the London Olympics 2012 in the form of a hologram, as Adidas unveiled its £100 million sponsorship deal with London 2012, the biggest so far for the Olympic Games organiser. Musion® technology allowed the superstar to appear alongside other sporting heroes such as Daley Thompson who were actually live on stage at the event.

Dimensional Studios and Musion® were commissioned by Agency MEI:PW for the Adidas Press Launch.

Check out www.musion.co.uk for further information.

TF1 - Program Schedule using Holographic Projection

TF1 (Television Francaise 1), part of the largest European TV Network hosted a conference at the famous Olympia Venue in Paris to announce its new programme schedules and orientations for 2007-2008.

In front of 600 journalists and media buyers, the private French TV presented its new series, movies, sport and entertainment programs, including the virtual appearance of the entire French rugby team on the verge of the rugby championship.

Check out www.musion.co.uk for further information.

Fiat 500 Launch - Holographic Car Configurator

The headline feature at the new Fiat 500 Launch in Turino, Italy was the Musion® high definition projection system, which showcased a spectacular giant free form 3D customisable Fiat 500 using Musion's® unique Holographic Car Configurator technology.

Check out www.musion.co.uk for further information.

Girls Aloud Holographic Performance

Girls Aloud perform for the first time as projected holograms using Musion® Eyeliner™ 3D Holographic Projection System.

In the Superdrug Store on High Street Kensington, London for a limited period you’ll get to see Girls Aloud give a sneak preview of their typical pre-performance antics. The four minute long holographic film will be backed with their chart-topping Love Machine track so make sure you’re in the mood for dancing in the street!

Check out www.musion.co.uk for further information.

BT Sales Conference uses Holographic Projection

At its annual UK Sales Conference, BT Global Services treated its sales team to an ‘out-of-this-world’ presentation. It wasn’t held on a space ship, but inside a ‘virtual’ computer game.

Held at the NEC in Birmingham, 1,800 BT Sales executives gathered to celebrate their achievements, and to be inspired about their role in building the future success of BTGS. Marketing Agency, George P Johnson (GPJ), created the concept and developed the theme of ‘Game-On’ for the event. The auditorium needed a big stage and the content had to be seen from all areas of the room. To achieve this, an 18m-wide Musion® Eyeliner™ Foil was used.
Some presenters were beamed in and out of the stage and others just walked on to the stage and interacted with larger-than-life graphics that floated around them. The content presented was a mixture of live filming, recorded footage and 3D graphics.

QUOTE: “The feedback from delegates has been fantastic. There is a sense that we broke the mould of the typical sales conference with this event”. – Tim Smart, President of BT Global Sales UK.

“This conference has been the topic of many conversations in the BT Centre”. “I am still being asked how did you teleport those guys in and how did those floating graphics work? Sales people who have been with BT for years have said it’s the best event they have ever been to”. – Neil Blakesley, Vice President UK Marketing.

Article supplied by: AV Magazine, August 2007 www.avinteractive.co.uk

Check out www.musion.co.uk for further information.

Caterpillar Exhibition Stand using Holographic Projection

Caterpillar OEM contracted Musion® to create a 3D Holographic Show based around the product range and services that their OEM products offer. The first of the 4 shows was held at Bauma 2007, the largest construction exhibition in the world. The show was an open plan stand and Musion® designed the stand to take account of ambient light.

Check out www.musion.uk for further information.

Ford Mondeo Car Launch using Holographic Projection

This six-minute performance using Musion® Eyeliner™ Holographic Technology combined real content (a Ford Mondeo car) with a virtual presenter. The high definition computer animation technology and special effects created a theatrical presentation experience that demonstrated the technological features of the car.

Check out www.musion.co.uk for further information

Toyota Auris Concept Store

The headline feature at the new Toyota Auris Bluewater concept store was the Musion® high definition projection system which showcased a spectacular giant free form 3D Auris movie. The content was created especially for the Bluewater store and was shown in its own large screen theatre. Musion® worked closely with screen production specialists Square Zero to create a moving embodiment of the line "created around you".

The film, a mixture of live action and CGI, featured an organic shape formed by liquid mercury growing around various elements of the new car.This neatly transformed into a mercury wireframe tracing a line around a seated driver. Panels assemble to form a full size Auris in front of the audience. From there the audience was taken a journey through the interior and end on a specific feature of the optitron dials.

Check out www.musion.co.uk for further information.

GM Antara - Pan European Dealer Launch

Check out www.musion.co.uk for further information.

Madonna & Gorillaz Live at the Grammy Awards

Musion® Eyeliner™ System was the holographic projection technology behind the 3D animation of the popular animated band Gorillaz, who performed 'live' at the Grammy Awards 2006. What's even more surprising is that the Eyeliner™ System also re-created a virtual Madonna, who performed her hit single Hung up on the same 3D stage.

Both the live and TV audiences who watched the performance had no clue that what they were watching at least in the first few minutes of Madonna's performance was just virtual reality.

The Grammys performance was a variation on the MTV Europe Music Awards in Lisbon, with the added attraction of a virtual superstar. Yes, that's right. The Madonna you saw on stage with Gorillaz at the Grammys was a virtual as her cartoon counterparts. However, the rappers from De La Soul who came onstage were, in fact, the real deal.

Check out www.musion.co.uk for further information.

Gorillaz Live at the MTV Awards

The MTV Europe Awards marked the first live performance of Gorillaz. The Musion® Eyeliner™ System was used to beam the three-dimensional holographic performing cartoon characters on stage. Their appearance at the 2005 MTV Awards was billed as the 'world's first 3D hologram performance' and was one of the highlights of the evening.

As the world's most successful "virtual band", the human artists behind Gorillaz traditionally appear at live gigs as silhouettes on a giant screen combined with images of their cartoon alter egos. However, with the help of Musion® Systems, they were able to perform in full holographic glory.

Check out www.musion.co.uk for further information.

FIFPro XI World Player Awards

FIFPro World XI Players Awards 2005 used Musion® Eyeliner™ System to showcase the football freestyle champion, the incredible Mr Woo, who was then able to replicate himself in triplicate and entertain the audience with three times the fun.

Check out www.musion.co.uk for further information.